Digital Economy

The digital economy is no longer a sector but a new operating logic for the economy, in which data, connectivity, and technology cease to serve as a support, becoming instead the main driver of value creation. In this scenario, every company is becoming, to some extent, a technology company, and the law becomes a driver of growth, converting technology, data, and artificial intelligence into trust, security, and sustainable value.

Our Digital Economy team works in an integrated, strategic, and cross-practice manner, anticipating the regulatory agenda for data, artificial intelligence, cybersecurity, and digital assets, and turning technological complexity into real competitive advantage for our clients. On a single full-service platform, we combine deep technical knowledge of digital law, data protection, intellectual property, and technology with the scale and multidisciplinary breadth needed to support companies across all frontiers of the new economy, consolidating Cescon Barrieu as the Legal Intelligence Center for the digital revolution.

Our work goes beyond pure technology contracts: we provide the legal viability for complex transactions and business models in highly regulated sectors, translating dynamic legislation, including new artificial intelligence regulations, into clear compliance guidelines that underpin our clients’ secure growth.

Among our key work, we highlight:

• Strategic and regulatory advisory on data protection and privacy, including compliance with the General Data Protection Law (LGPD) and international frameworks such as the GDPR.

• Artificial intelligence governance and compliance, including algorithmic accountability and monitoring of regulatory developments such as the AI Bill.

• Legal structuring of digital platforms, marketplaces, and innovative business models, including onboarding rules, moderation policies, and monetization strategies.

• Advisory on digital assets, blockchain, tokenization, Web3, NFTs, and cryptocurrencies.

• Advisory on cybersecurity, including incident response and mitigation measures.

• Innovation in financial services and fintechs, including Open Finance, PIX, and virtual assets.

• Digital litigation, with a deep dive into root causes to strengthen defense strategy and anticipate disputes.

• Protection and commercialization of intellectual property and technology assets applied to the digital economy.

• Legal innovation (LegalX), legal design, and visual law, turning legal complexity into clarity and strategic communication.

Our expertise

One of the largest teams dedicated to the Technology and Digital Economy practice among Brazil’s leading full-service firms.

The largest legal platform in the digital economy, uniting technology with M&A, corporate, litigation, tax, and regulatory work at the scale of an elite full-service firm.

Consolidated leadership in digital law, artificial intelligence, data protection, cybersecurity, and intellectual property.

Recognized among the leading international legal rankings.

“Cescon Barrieu always delivers well-structured work, with a multidisciplinary team that connects different practice areas to support clients across multiple needs.”
Chambers and Partners

Lawyers specializing in Digital Economy

Partner in Data Protection, Digital Economy, Digital Litigation and Technology and Innovation.
São Paulo - SP
Partner in LegalX and Technology and Innovation.
São Paulo
Partner in Tax.
São Paulo - SP
Partner in Corporate Law and Corporate Governance, Merger and Acquisitions, Private Equity and Venture Capital.
São Paulo - SP
Partner in Banking and Finance, Digital Economy, Intellectual Property and Technology and Innovation.
São Paulo - SP
Partner in AI Governance, Data Protection, Digital Economy and Technology and Innovation.
São Paulo - SP
Partner in Antitrust.
São Paulo - SP
Partner in AI Governance, Data Protection, Digital Economy, Intellectual Property and Technology and Innovation.
São Paulo - SP
Partner in Corporate Law and Governance, Mergers and Acquisitions, and Private Equity.
São Paulo - SP
Partner in AI Governance, Data Protection, Digital Economy, Intellectual Property and Technology and Innovation.
São Paulo - SP
Partner in Dispute Resolution.
São Paulo - SP
Partner in Banking and Finance, and Capital Markets.
São Paulo - SP
Partner in Tax.
São Paulo - SP
Partner in AI Governance, Data Protection, Digital Economy and Technology and Innovation.
São Paulo - SP
Partner in AI Governance, Data Protection, Digital Economy, Intellectual Property and Technology and Innovation.
São Paulo - SP
Partner in Telecom, and Technology.
São Paulo - SP
Partner in AI Governance, Data Protection, Digital Economy and Technology and Innovation.
São Paulo - SP

Of Counsel

Of Counsel in Public Law, Life Sciences & Healthcare.
Rio de Janeiro - RJ

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Helena Pawlow
(+55) 11 97310-8569
Anderson
(+55) 51 99539 1212